Our Story

Inspired from the American dream of turning seed to snack, we envisioned a service where people could indulge in a tasteful experience that added to their time of entertainment. Hence, around 30 years ago, we began supplying Popcorn ingredients and equipment to various places such as Cinemas, Theme Parks, etc. all around U.A.E.
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Soon after, we started experimenting with elements and flavours to launch Ready-To-Eat Popcorn for our customers. Popcorn Passion now has an array of selection for every taste and mood, packed and produced in Kraft stand up bags. Each bag can serve four large servings at a cost much lower than that of any cinema.

Timeline

We are a customer-oriented company, dedicated to serving the Food and Beverages industry in the Middle East, Asia, and Africa.

We were the first company to bring flavored popcorn and nachos to cinemas in the United Arab Emirates 30 years ago and continue to break new ground as it expands into other foods and leisure outlets across the Middle East.

1991

Introduced Popcorn and Snacks to Cinema’s across UAE

2001

Introduced Popcorns and Snacks to UAE’s first Theme Park

1990

Set the roots of MRS Packaging

1999

Introduced Popcorns and Snacks to UAE’s first Mall

2021

Introducing Popcorn Passion to the world 

Freshly Made

We create the best, for the best. What better way to do that than by serving freshly popped ready-to-eat Popcorn to all pop lovers around the U.A.E.

Sustainably Sourced

Popcorn that tastes this delicious, requires sustainable packaging to contain the burst of flavours. Hence, we use re-usable jars that are vacuum packed, and nitrogen flushed with a temper proof seal, enhancing the freshness of the popcorn while increasing the jars’ shelf life.

Unique Flavors

A variety of new and exciting options specially curated for our customers to choose from. You pick, we pop!

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